A more energetic social media concept. Many speakers find their courage in the “walk out song” they choose. I designed this to generate that engagement on LinkedIn. A conversation relevant in context to the company but relatable enough to engage interaction in a broader context.
I added even more value to my concept by creating a crTV distortion rig connected to a rig that was driven by the audio information of each track. Making an efficient and consistent distortion FX build driven by music. That helped me turn out this on the fly idea, quickly. Resulting in a fun social media piece and a couple reusable tools for future projects.
WALK-OUT VIDEO
The distorion element of the rig is driven by the decible information from the track. But, I was able to repurpose the build to create an infinite crTV effect without the distortion to use for the Halloween Special
These videos were also a part of supporting social media. The spin video is a nod to the name of the company and it's production. The logo animation is an asset as a part of a larger video kit I created to support branding content creation for social. Straightforward morphing animation that alludes to producing shows of different scales.
